Natalie Godefroy, who owns and runs Beauty Defined in Market Harborough is much more than just a local business owner.

As featured in this article on the Sir Thomas White website, Natalie juggles her role as mother of four with running Market Harborough’s premium professional Beauty Clinic.

natalie-edited1Mother-of-four Natalie Godefroy from Beauty Defined knew she had the skills to succeed in her industry and started her own beauty clinic back in 2011. With help from The Sir Thomas White Loan Charity, Natalie has managed to grow her own company while managing her family life at the same time.

Beauty Defined is an appointment-only beauty aesthetic clinic specialising in luxurious and highly effective specialist treatments, based in Union Wharf in Market Harborough.

Natalie has been in the beauty industry for 18 years and specialises in permanent makeup. She has worked with some of the UK’s most talented makeup artists and has also made a name for herself along the way: “I admired inspirational makeup artists and therapists with exceptional reputations within the beauty industry, they have been true inspirations. I knew I had ability so I went for it!”

With our help Beauty Defined has changed from a solo project to a thriving business with a full team providing a wide range of treatments. Natalie said:  “Beauty Defined has grown from strength to strength. From a mobile artist I now have a successful clinic and employ five therapists.”

But Natalie doesn’t plan on stopping there – she wants to keep developing the clinic and hopes Beauty Defined will become a well-established company with steady growth. A loan from STWLC gave Natalie the opportunity to develop and train to the highest industry standards, and now she can pass on her expertise and experience to the junior members of her team.